The NSW Department of Communities and Justice sustains a functional and safe community. Their Corrections Officer role enforces rules and regulations, but through an extremely personable and tailored approach, to help ex-offenders integrate back into society, whilst reducing the risk of re-offending.This incredibly rewarding role is based in some of Australia’s most stunning regional locations. Current officers describe it as a once in a life time experience, that is nothing like they expected. This insight was central to our campaign for their annual recruitment drive, that highlighted the personal reward of making a real difference at grass roots. Featuring real employees through a warmly lit and candid natural photography style, ensured the campaign was extremely relatable.